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1959
When Sporting News halted printing of the long running Sporting News Record Book in 1942, they replaced it with the...
/ When Sporting News halted printing of the long running Sporting News Record Book in 1942, they replaced it with the Sporting News Guide in 1943, a companion publication to the Sporting News Register, which began publication in 1940. After A.S Barnes stopped publication of their guide (successor to the long-running Spalding Baseball Guide), the Sporting News Guide became the official MLB guide.
Page from publication
1958
The booklets were published and distributed by United Press International to local retailers, who would often rebrand or stamp them....
/ The booklets were published and distributed by United Press International to local retailers, who would often rebrand or stamp them. These were in competition with the more popular Pearson guides, which were similar in content. Publication features team rosters, previews, major & minor league schedules, stadium diagrams, team logos, MLB records, Hall of Fame, World Series results, etc.
,Chicago Cubs (MLB),Uncategorized,Wrigley Field