The Coliseum was home to the American Basketball Association's Memphis Pros. After the New Orleans Buccaneers moved upriver to Memphis in 1971, the Memphis Pros struggled in their first season. The team was then purchased by baseball Oakland A's owner Charlie Finley, who renamed them the Tams and briefly hired Kentucky coach Adolph Rupp as team President. After Finley sold the team, the renamed Sounds also struggled in 1974–75. The franchise left Memphis for Baltimore in 1975, becoming the Baltimore Claws and folded before playing a regular season game.

As an ABA arena the Coliseum hosted the Indiana Pacers during the 1971 Western Division Semifinals and the Kentucky Colonels during the 1975 Eastern Division Finals; the Pacers went on to win the 1971 ABA Championship and the Colonels went on to win the 1975 ABA Championship.

It was home to the Memphis Tigers basketball team before the Pyramid opened in 1991. The Coliseum also hosted five Metro Conference men's basketball tournaments.

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